The Brand

o LaTerra Select

• Portfolio-wide brand building for product positioning
• Experiential design for millennials / branded environments
• Web-savvy marketing

o Danny Musico Signature gyms    (www.dannymusico.com)

• Former World Champion boxer
• Olympian
• Celebrity trainer

The Design – Meeting Today’s Needs and Requirements

o Energy savings design – LEED Gold*

o Uber / Lyft drop off and pickup*

o Ride share / car rental*

o TransitScreens displays real time information for TODs*

o Package delivery and refrigerated box systems*

The Connection

o Online resident portal

o Virtual property tour

o Multi-marketing platform

• Social media
• Geotargeting
• Search engine optimization

*Where feasible with certain projects.